Kick Your Fundraising into High Gear with Telephone Town Halls
- christyf6
- May 24, 2024
- 2 min read
Updated: Aug 14
Telephone Town Halls are a uniquely powerful tool for creating intimate, real-time connections between organizations or campaigns and donors. They offer a platform to deepen relationships with supporters, recruit new members, and mobilize people around urgent issues.

Participants can ask questions live on air, respond to poll questions, and even donate—either by speaking to a live person or by pressing a button to make a quick pledge..
Key Benefits and Strategies:
Engage Participants
Our technology now allows us to call both landlines and cell phones, with a live operator greeting mobile users before transferring them into the event. Typically 20%-30% of the list joins the event, ensuring we are reaching as many people as possible.
Build Deeper Connections
Hearing directly from speakers helps participants feel more connected to your mission. They can also record short testimonials during the event—just by pressing a button on their phone—sharing why they support your cause. These audio clips can be repurposed for ads, social media, or advocacy campaigns, amplifying your message.
Increase Donations
The longer a participant stays on the call, the more likely they are to donate—especially major donors who value meaningful engagement. We can also expand your outreach universe by sourcing non-profit and political donor data.
Additionally, we can send synchronized text messages with donation links during, before, or after the event to reinforce your request over all the other fundraising messages they may receive that day.
Enhance Overall Fundraising
Even if someone doesn’t attend the event, being invited to participate can increase the likelihood they'll give. In one study, donors who received the invitation but didn’t join the event gave more than those who stayed on the call for less than two minutes. Telephone Town Halls can create a ripple effect that boosts your fundraising across the board.
Attract New Members
Telephone Town Halls aren’t just for engaging your current base, they’re also an opportunity to connect with new audiences. By reaching out to modeled activists from the voter file, you can grow your list and bring new energy to your campaign or cause
Case Study: PETA’s Fundraising Success
PETA conducted three Telephone Town Halls, each targeting different donor segments. Together, the events raised nearly $150,000 from over 3,000 donors, and helped renew donations from 10,000 supporters.
Participants who stayed on the line for more than 15 minutes gave nearly four times more than those who stayed for a shorter duration.
Telephone Town Halls are an invaluable tool for building connections, increasing donations, and attracting new members. They help you engage activists who care about your mission but haven’t yet been asked to give. By integrating Telephone Town Halls into your strategy, you can enhance your fundraising and advance your organization’s goals.
Contact us today to learn more about Fundraising Telephone Town Halls!



